|
Sign In to gain access to subscriptions and/or personal tools.
|
Customer Portfolio Development: Modeling Destination Adopters, Inactives, and Rejecters
Birgit Court
Robert A. Lupton
This study identifies factors associated with and discriminating among destination adopters, inactives, and rejecters. The setting is the state of New Mexico. The empirical findings are based on a sample of more than 900 out-of-state residents. The approach demonstrates how destination image, destination experience, and demographic character istics combine to influence segment membership. Moreover, the results also indicate that adopters and inactives can be separated by their image of the destination and by demo graphic characteristics. Managerial implications are outlined.
Journal of Travel Research, Vol. 36, No. 1,
35-43 (1997)
DOI: 10.1177/004728759703600106
 CiteULike  Complore  Connotea  Del.icio.us  Digg  Reddit  Technorati  Twitter What's this?
This article has been cited by other articles:
|
|
|
|
 
A. D. A. Tasci
Social Distance: The Missing Link in the Loop of Movies, Destination Image, and Tourist Behavior?
Journal of Travel Research,
May 1, 2009;
47(4):
494 - 507.
[Abstract]
[PDF]
|
|
|
|
|
|
|
A. D. A. Tasci, W. C. Gartner, and S. Tamer Cavusgil
Conceptualization and Operationalization of Destination Image
Journal of Hospitality & Tourism Research,
May 1, 2007;
31(2):
194 - 223.
[Abstract]
[PDF]
|
|
|
|
|
|
|
A. D.A. Tasci and W. C. Gartner
Destination Image and Its Functional Relationships
Journal of Travel Research,
May 1, 2007;
45(4):
413 - 425.
[Abstract]
[PDF]
|
|
|
|
|
|
|
J. Alegre and M. Cladera
Repeat Visitation in Mature Sun and Sand Holiday Destinations
Journal of Travel Research,
February 1, 2006;
44(3):
288 - 297.
[Abstract]
[PDF]
|
|
|
|
|
|
|
E. B. Alcaniz, I. S. Garcia, and S. S. Blas
Relationships among residents' image, evaluation of the stay and post-purchase behaviour
Journal of Vacation Marketing,
October 1, 2005;
11(4):
291 - 302.
[Abstract]
[PDF]
|
|
|
|
|
|
|
E. Sarigollu and R. Huang
Benefits Segmentation of Visitors to Latin America
Journal of Travel Research,
February 1, 2005;
43(3):
277 - 293.
[Abstract]
[PDF]
|
|
|
|
|
|
|
W. S. Reece
Are Senior Leisure Travelers Different?
Journal of Travel Research,
August 1, 2004;
43(1):
11 - 18.
[Abstract]
[PDF]
|
|
|
|
|
|
|
S. Dolnicar
Beyond "Commonsense Segmentation": A Systematics of Segmentation Approaches in Tourism
Journal of Travel Research,
February 1, 2004;
42(3):
244 - 250.
[Abstract]
[PDF]
|
|
|
|
|
|
|
W. S. Reece
Demographics of Hawaii Leisure Travel
Journal of Hospitality & Tourism Research,
May 1, 2003;
27(2):
185 - 199.
[Abstract]
[PDF]
|
|
|
|
|
|
|
D. O. Brown
Perception differences among visitor groups: The case of horse-attraction versus other-attraction tourist markets in Lexington, Kentucky
Journal of Vacation Marketing,
April 1, 2003;
9(2):
174 - 187.
[Abstract]
[PDF]
|
|
|
|
|
|
|
N. Johns and S. Gyimothy
Market Segmentation and the Prediction of Tourist Behavior: The Case of Bornholm, Denmark
Journal of Travel Research,
February 1, 2002;
40(3):
316 - 327.
[Abstract]
[PDF]
|
|
|
|
|
|
|
R. Lawson and M. Thyne
Destination avoidance and inept destination sets
Journal of Vacation Marketing,
July 1, 2001;
7(3):
199 - 208.
[Abstract]
[PDF]
|
|
|
|
|
|
|
J. L. Crompton and S. Tian-Cole
An Analysis of 13 Tourism Surveys: Are Three Waves of Data Collection Necessary?
Journal of Travel Research,
May 1, 2001;
39(4):
356 - 368.
[Abstract]
[PDF]
|
|
|
|
|
|
|
D. O. Brown
A sociodemographic and trip profile of Kentucky visitors based on their gaming activity and destination-specific behaviour
Journal of Vacation Marketing,
January 1, 2001;
7(1):
41 - 49.
[Abstract]
[PDF]
|
|
|
|
|
|
|
M. A. Bonn, H. L. Furr, and A. M. Susskind
Predicting a Behavioral Profile for Pleasure Travelers on the Basis of Internet Use Segmentation
Journal of Travel Research,
May 1, 1999;
37(4):
333 - 340.
[Abstract]
[PDF]
|
|
|
|
|
|
|
A. M. Field
The College Student Market Segment: A Comparative Study of Travel Behaviors of International and Domestic Students at a Southeastern University
Journal of Travel Research,
May 1, 1999;
37(4):
375 - 381.
[Abstract]
[PDF]
|
|
|
|
|
