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A Demographic Perspective on U.S. Consumers’ Out-of-Town Vacationing and Commercial Lodging Usage while on Vacation

College of Business Administration, University of Texas at Arlington

Sheri L. Lambert

Transportation and Travel Sector Taylor Nelson Sofres, Horsham, PA

This study reports on a 24-month series of national measurements of usage for out-of-town vacations and vacation commercial lodging services. The portion of consumers who reported taking an out-of-town vacation in the past 12 months was 59.4%. Of these out-of-town vacationers,59.6% reported using commercial lodging while on vacation. Logistic regression modeling offered insights into demographic patterns characterizing out-of-town vacation usage and vacation commercial lodging usage across demographic groups in the United States. The income variable was the most influential independent variable in each model.

Key Words: vacationing • demographics • commercial • lodging • logistic regression • income

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