Advanced Search

Journal Navigation

Journal Home

Subscriptions

Archive

Contact Us

Table of Contents

Click here to learn more!

CiteULike is a free service for managing and discovering scholarly references - click here to get started.

Sign In to gain access to subscriptions and/or personal tools.
Journal of Travel Research
This Article
Right arrow Full Text (PDF)
Right arrow All Versions of this Article:
0047287507308319v1
46/3/268    most recent
Right arrow References
Right arrow Alert me when this article is cited
Right arrow Alert me if a correction is posted
Right arrow Citation Map
Services
Right arrow Email this article to a friend
Right arrow Similar articles in this journal
Right arrow Alert me to new issues of the journal
Right arrow Add to Saved Citations
Right arrow Download to citation manager
Right arrowRequest Permissions
Right arrow Request Reprints
Right arrow Add to My Marked Citations
Citing Articles
Right arrow Citing Articles via Google Scholar
Right arrow Citing Articles via Scopus
Google Scholar
Right arrow Articles by Miller, M. M.
Right arrow Articles by George, B. P.
Right arrow Search for Related Content
Social Bookmarking
Add to CiteULike   Add to Complore   Add to Connotea   Add to Del.icio.us   Add to Digg   Add to Reddit   Add to Technorati   Add to Twitter  
What's this?

The Competitiveness of the Cuban Tourism Industry in the Twenty-First Century: A Strategic Re-Evaluation

Mark M. Miller

University of Southern Mississippi, m.m.miller{at}usm.edu

Tony L. Henthorne

University of Southern Mississippi, tony.henthorne{at}usm.edu

Babu P. George

University of Southern Mississippi, myselfgeorge{at}gmail.com

Cuba holds great potential for competitiveness within the Caribbean regional, and even global, tourism industry. The question "Can Cuba realize this potential?" looms increasingly large across the region and within U.S. tourism interests, as Castro's health is in question and brother Raúl assumes more control over the country's political economy. This article analyzes the Cuban tourism industry's current position in the context of leading current models of competitive advantage. It is concluded that, in the case of Cuba, ambitious competitive strategies have been diminished to date by less-focused execution in practice. In general, however, careful analysis of competitive positioning can provide potential for greater success of individual destinations and enhanced regional cooperation.

Key Words: Cuba • Caribbean • cluster theory • tourism • competitive advantage • Porter

This version was published on February 1, 2008

Journal of Travel Research, Vol. 46, No. 3, 268-278 (2008)
DOI: 10.1177/0047287507308319
Add to CiteULike CiteULike   Add to Complore Complore   Add to Connotea Connotea   Add to Del.icio.us Del.icio.us   Add to Digg Digg   Add to Reddit Reddit   Add to Technorati Technorati   Add to Twitter Twitter    What's this?