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Journal of Travel Research
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What's this?

An Examination of the Validity of SUS-TAS in Cross-Cultures

Ercan Sirakaya-Turk

University of South Carolina, Columbia

Yuksel Ekinci

Oxford Brookes University

Alp Giray Kaya

Izmir University of Economics, Izmir, Turkey

The purpose of this study is to validate the Sustainable Tourism Attitude Scale (SUS-TAS), which measures residents' attitudes toward sustainable tourism development. Using two data sets from Turkey and the Turkish Republic of Northern Cyprus, a confirmatory factor analysis was employed to assess psychometric properties of SUS-TAS. Although the original SUS-TAS items were reduced in number from 44 to 33, the revised scale demonstrated good psychometric properties. The data supported validity of the original seven SUS-TAS dimensions in two samples. Furthermore, the final version of SUS-TAS demonstrated adequate construct validity and good internal consistency. The findings of the study suggest that SUS-TAS can be used to assess resident attitudes toward sustainable tourism development in cross-cultural settings.

Key Words: subjective indicators • resident attitudes • sustainability • scale validation • SUS-TAS • tourism policy • Attitude Scale

This version was published on May 1, 2008

Journal of Travel Research, Vol. 46, No. 4, 414-421 (2008)
DOI: 10.1177/0047287507308328
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